Connecting with the Cattle Industry at CattleCon 2026
CattleCon 2026 Kenworth trucks were front and center as WKI Kenworth returned to Nashville for one of the cattle industry’s largest events. CattleCon 2026 was one for the record books, and WKI Kenworth was proud to be back for our second year exhibiting at this premier event for the cattle industry. Held February 3–5, 2026, at the Music City Center in Nashville, Tennessee, this year’s show brought together more than 9,400 attendees, making it the largest CattleCon to date.
Building on the momentum from last year’s event in San Antonio, our team was excited to continue conversations, make new connections, and showcase how WKI Kenworth supports cattle producers and ag-focused fleets across the region.
Showcasing Truck Solutions Built for Agriculture
At this year’s show, our primary focus was highlighting our new and used truck sales and the flexibility we offer when it comes to building the right truck for the job. From daily operations to specialized agricultural needs, our team works closely with customers to provide the right Kenworth chassis that can then be customized with feed truck bodies or other application-specific equipment.
On display in our booth was a Kenworth T280, which drew strong interest from attendees looking for dependable, versatile trucks suited for agricultural operations. Conversations throughout the show reinforced the importance of durability, customization, and long-term value—areas where Kenworth trucks continue to stand out.
Strong Engagement and Industry Conversations
With a shared booth alongside Master Tech Truck & Equipment at booth 2517, we experienced a noticeable increase in engagement compared to last year. Attendees were eager to talk about fleet needs, growth plans, and ways to better equip their operations for the demands of today’s cattle industry.
As a thank-you to everyone who stopped by, we hosted a giveaway featuring a Ruger American .308 rifle and a cooler filled with Kenworth and Master Tech swag. Congratulations to Colby from Nebraska, our giveaway winner—we enjoyed meeting you and appreciate you taking the time to visit with our team.
Why Kenworth Trucks Continue to Support Agricultural Operations
CattleCon 2026 Kenworth trucks showcased the durability and flexibility that agricultural operations depend on every day. From feed delivery and livestock support to service applications and custom builds, producers need equipment that can perform consistently in demanding environments.
The Kenworth T280 on display sparked strong conversations about scalability and customization. Many producers are looking for trucks that not only meet today’s needs but can grow with their operations. Having the right chassis provides the foundation for feed truck bodies and other agricultural configurations designed to maximize efficiency and uptime.
As the cattle industry continues to evolve, investing in dependable truck solutions becomes even more important. WKI Kenworth remains committed to helping producers find the right new or used Kenworth truck to support their long-term success.
CattleCon 2026 Kenworth Trucks Let’s Keep the Conversation Going
CattleCon 2026 reinforced what we value most: building relationships and providing practical solutions that help our customers succeed. Whether you’re looking for a new or used truck, planning a custom build, or simply want to explore options for your operation, our team is here to help.
We invite you to stop by and visit us at any of our locations, give us a call, or explore our website. We look forward to continuing the conversation and seeing you down the road.
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